DISCOVER THE WORLD OF REXEL 22
STRATEGY STRATEGIC ROADMAP
Customer acquisition, retention and
The 3 strategic priorities of Rexel
« More customers » Net customer gains
« More SKUs » lncreased share of wallet
Accelerate organic growth1
Market share gains Profitability improvement
ALIGN Incentives and KPIs* Focused performance management and aligned incentives. * Key Performance Indicators.
LEVERAGE Customer Knowledge
Managing the different phases of customer
lifecycle and accelerating multichannel evolution.