DISCOVER THE WORLD OF REXEL 22

STRATEGY STRATEGIC ROADMAP

BOOST Digital

Customer acquisition, retention and

push marketing

The 3 strategic priorities of Rexel

« More customers » Net customer gains

« More SKUs » lncreased share of wallet

Accelerate organic growth1

Market share gains Profitability improvement

ALIGN Incentives and KPIs* Focused performance management and aligned incentives. * Key Performance Indicators.

LEVERAGE Customer Knowledge

Managing the different phases of customer

lifecycle and accelerating multichannel evolution.